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The Owner's Perspective in Construction Management by Darrell Garrett, Sr. Vice President ViaNovus "Construction is a business in which success for an Owner is measured by the ability to complete construction projects on time and within budget." Traditionally, construction project management has covered the monitoring and tracking of a complex set of interrelated cost and schedule issues within a single project. In today's construction environment however, projects have become so large that a higher level of management is required: the level of program management. The majority of today's Owners find themselves responsible for the simultaneous management of multiple interrelated construction projects within a program, or the management of several projects within an agency. It is the ability to manage these multiple projects in a comprehensive manner that defines the program management space in which many Owners live today. The management of the construction program against a single bottom line cost and schedule represents the new challenge and current parameter for success for today's Owner. Completion, in and of itself, does not constitute success for the Owner who is responsible for the management of a construction program. For the Owner, much of the success of the program depends on many factors, the most important of which is program completion within specified cost parameters (i.e. within a specified budget or funding plan). The second most important factor affecting success is on-time completion as delays in completion of facilities often directly equate to financial losses due to lack of revenue from facility operation. The definition of success for a Contractor in many cases is in direct conflict with that of the Owner. The primary reason is that the Contractor measures financial success using a different set of parameters. Contractors do not benchmark cost performance against a budget, but rather against the contract award amount. In many cases, changes to a construction contract increase contract costs, and subsequently contract costs may exceed budget projections and diminish the success of the Owner. These same contract changes, however, increase the amount a Contractor can bill which increases his earnings and level of success. Contract changes can also increase duration which may negatively affect the Owner but keep the Contractor employed longer to continue billing and expend more of the Owner's money. It is this direct conflict in the definition of success, which so often puts Owner and Contractor in an adversarial position. Clearly, each party must be concerned with its own success and although a win-win situation can be created in which both parties achieve some level of success, certainly the Owner does not want to be the loser in a win-lose situation. An Owner must therefore prepare and manage effectively in order to address any issues that help to maximize his level of success and head off problems that prevent him from winning. The following are some of the areas of focus that must be addressed in managing a successful construction program: multiple-project management, planning, funding, document management and control, change management, forecasting/risk analysis, cost schedule integration, reporting, program close-out and claims mitigation. Multiple-Project Management Planning Funding The management of draw down of cash from funding sources is also a challenging exercise, which can save or cost a program substantial amounts of money. Leaving funds in interest-earning accounts for as long as possible affords the Owner the ability to maximize each construction dollar. Conversely, converting bonds into cash too quickly can cost millions of lost interest earnings. In addition, if enough cash is not drawn down properly within specified cost periods, an Owner can run out of cash to pay Contractors and the project can grind to a halt. Document Management and Control Change Management Forecasting/Risk Analysis Although potential change orders have always been a part of program forecast at completion, it has only been recently that program managers have incorporated trends into bottom line forecast and exposure. A "trend" is defined as any issue that has not been identified as a potential change order, which may affect the contract value of one or more contracts within the construction program. For example, continuing sharp increases in the price of steel over a six-month period is a trend that could greatly affect the cost of construction for a thirty-story building. In the case of a $50 million sewer rehabilitation program, if after 20% construction completion there have been $5 million worth of change orders due to unforeseen obstruction, the trend is that the Owner can expect to continue to see some increased cost for the remaining 80% of the job. Today's cost management system must allow program management personnel to input trends, assign them a dollar value and a risk factor to generate an exposure, and then incorporate these figures into the final forecast at completion. Effective trend identification, management and reporting is the only way the program manager will be able to completely answer the question of how much the job may cost, and through early issue identification, stop potential change orders before they occur by either modifying plans and/or changing strategies. Cost-Schedule Integration Over the past decade there has been a greater awareness of the value of integrated cost and schedule to track the effect of cost over time. Although many of today's leading scheduling applications allow for the definition of activity cost, currently there is no commercial scheduling application available that provides the detail and flexibility required to manage all cost and time elements within it. An Owner must integrate the scheduling application with a full-featured cost and document application to ensure total program management. The integration of multi-project cost, document and schedule software forms the nucleus of a strong project controls software system. Reporting Program Close-out Claims Mitigation So how does today's Owner manage all of these issues simultaneously while still keeping track of the day-to-day problems that arise during the life of the program? It should be clear from the examples above that the most effective and efficient way to manage a construction program is to manage all phases of all projects within a single comprehensive relational management system. In the past decade, much advancement has been made in technology to assist Owners with the management process. Local area networks (LANs) and wide-area networks (WANs) have made distributed computing much easier than ever before. The ability to have multiple program managers and project control engineers input data into client-server database systems on a network have made it much easier to capture and centralize data. In addition, as desktop computers have become faster data processors, Owners are now able to retrieve information from large databases in acceptable time frames. Desktop computers in combination with laptops now ensure that a project controls engineer is never caught in a situation where project data cannot be immediately input. Technological advances in modem speed and portability now allow for speedy and efficient transfer of data from laptops to centralized databases. As technology has improved, so, too, have software applications that reside on the new hardware and network systems. The good news is that today there are several new choices of project management applications. The bad news is that there is no single magic bullet for construction program management. No single software application, Internet system, or special hardware and operating system can provide a total program management solution. It is therefore the job of the Owner to gather the set of integrated computer tools that will best assist in the management of a construction program. This integrated suite of tools should include best-of-breed scheduling, estimating, accounting and cost/document control software combined with state-of-the-art hardware and connection systems to network all of the tools together. In addition, since most program management personnel are increasingly mobile or located at disparate sites, the tools must have the capacity to merge program information into the central management system. As stated earlier, the central components of a successful program management solution are the project controls tools: cost and document software, and a scheduling application. Both of these key tools must be written through the Owner's perspective and should have a non-proprietary data structure. In addition, the project controls software must seamlessly integrate, as well as allow for the flow of other program data through it if a successful integrated system is to be formed. An Owner can no longer afford to pay several hundred thousand dollars for a consultant to create a system from scratch or to convert a proprietary, contractor-focused system to suit the needs of the program. Often times this approach weds the Owner (and the Owner's wallet) to a consultant for an unspecified amount of time and when the work is complete it is often outdated or not reusable. Project controls software along with other software applications are simply tools to help Owners manage construction programs. The Owner must use either specialized in-house staff or program management consultants to assist in the setup, integration and implementation of these tools to create the comprehensive management system. Once the system is implemented, training of in-house staff is mandatory to ensure that the Owner is able to maintain the system long after consultants have moved on. The challenges of today's Owner are formidable, but with a strong management team in place to identify and manage the issues along with a solid management system to log and catalog information, an Owner greatly increases the chances for success in the construction program management space. About The Author |
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